I asked quite a while ago if you wanted a post dedicated entirely to how/why I started to approach brands and lots of you said yes (thank you!) so that’s what I wanted to discuss today!

THE WHY

The reason why is quite simple, I wanted to take my blog to a place where it could earn me income, start broadening my content and make partnerships with great brands. I also got to the point where I was fed up with getting random e-mails in my inbox from American brands I’ve never heard of and didn’t even look real if we’re being honest.

I’ve been lucky in that the majority of my sponsored posts have landed in my inbox, I haven’t needed to go out and search for them. (Massive tip here is making sure you have an email address on your social media so they know where to reach you.) But with other companies, I was the one who got in touch and asked them if they wanted to work with me.

You may be thinking, why does a big company want to work with a blogger who doesn’t have a 100k following? Well, for one, you are creating content that people engage with. Whatever the number count, you are getting recognition, your posts are being read and that should only increase with time.

 

THE HOW

What you need to do in this instance is TELL THEM WHAT YOU CAN OFFER. Google how to get in contact with their PR and a relevant email, tell them who you are and what you do. Detail a blog post in which you want to include their products, and mention important figures such as your monthly blog views, unique visitors, social media following.

Be polite, and don’t expect a reply. 98% of the e-mails I sent out didn’t get an reply or probably even read. But it’s worth it for the few that might politely decline or, for the one who e-mails back saying they would love to work with you.

Blogging isn’t a job for me, but that would be the amazing end goal. So I want to do as many positive steps as I can so that someday I might get there, and that includes widening my horizons and seeing what I can do.

I hope this post has helped you if you were wondering how to start approaching brands. It’s nerve-wracking to put yourself out there but like the good old quote says nothing amazing happens inside your comfort zone.

 

Have you ever approached a brand before?

 

I’m a massive ‘what if’ kind of person. I’ve always been a very deep thinker, but over the last few months that seems to of been magnified and I can spend days, even weeks thinking about how a situation could of been worse, or imagining a scenario that makes me stop living life the way I want to.

This is something I’m working on,  so I wanted to share what I’m focusing on to combat this incase you needed it too.

 

It doesn’t change anything

Worrying doesn’t change a situation. We all know this of course, but we still do daily. Not only is it a massive waste of our valid time, but it also affects our bodies and minds negatively. We break out, we lose sleep, our bodies feel stressed and anxious. It can damage our relationships and our general wellbeing if we let it get to that stage.

None of these things have to happen, and they won’t if you change this thinking pattern.

Instead, be pro-active about the things you can change. If a work situation or relationship issue is causing you stress, address this in the best way you see fit so it can be let go of. You don’t need to carry it around with you. Once you have found a solution, you can be free from it.

 

You can’t control life

For someone who loves control, admitting this is scary and leaves me feeling vulnerable. But it’s SO true. There is a no rule-book for life, you don’t know what’s going to happen, and not everything is in your control.

Accepting this fact will make your life so much easier, and you will feel more liberated. ‘We can’t control the waves, but we can adjust our sails’.

People have influence- Don’t spend too long around dwellers!

I’m sure we all know a few Negative Nancys. Sometimes they can feel like a drain to be around if everyone you meet they tell a tale of woe, never mind how they never even ask how YOU are!

The company we keep is detrimental to our mental health, so make sure you surrond yourself with positive and inspiring, enthusiastic people. That way you don’t come away from feeling drained, and stuck in a loop of negativity.

And if you can’t cut all ties completely, remember that their thoughts do not have to be yours. You are the only person who can control how you live, and if you want that to be positively, it can be. It’s your decision.

Do you every worry about ‘what if’?

 

I basically just wanted a big old ramble about all the stuff I’m loving lately. As you can see, it varies and I’ve included lots of different things, but I’m feeling so positive I couldn’t help but share it!

  • The fact that the trees are blooming. Ah, so lovely.
  • Lush sleepy body lotion.
  • Cracking on with my reading challenge, I have a goal of 50 books this year!
  • My yoga routine.
  • A pillow spray.
  • Discovering new podcasts- I think I’m going to do another post on podcasts I’m enjoying again!
  • Having a blog brainstorm which proved hugely successful and left me feeling so pumped and motivated.
  • Making Youtube video’s again. Link to my channel is here.
  • Swimming.
  • Doing a lot of walking. I also find that it helps me sleep better on a night too.
  • Painting! It makes me feel so chilled.
  • Vegan chocolate, I can’t stop eating it even though Easter has finished…
  • Getting an early night. Grandma and PROUD.
  • Fresh bedding. I mean I always love this but can you beat it? I think not.
  • Body scrubs.
  • Going IN on the skincare. Feels so luxurious!
  • Working more.
  • Spending my time more wisely.
  • Weekly phone catch-ups with my sister.
  • Snuggling my dog and telling him how much I adore him.
  • Cups of tea with a sweetener in, and biscuits, of course.
  • Watching my favourite Youtuber’s old vlogs.

 

I would love to know some of the things that YOUR loving lately?

 

It’s fair to say I was even more excited to try Glossier skincare, than the makeup (which of course I was still overly excited for, I’m just more of a skincare gal I reckon.)

I’ve been using these products for about two months now, so I feel like I’ve got a good grip on what ones are working for me, and the ones that aren’t as much.

I use the Milky Jelly Cleanser both as a morning and evening cleanse, and I love how soft it makes my skin feel afterwards. It’s different from my usual cleansers in that it doesn’t feel particularly balmy or come with any sort of spa-like scent, but it’s a great one for everyday use and it’s pretty fuss-free too. Plus I feel like it’s lasting me for a long time too and isn’t dwlinding super fast.

I picked up the Super Pure Serum as I have acne-prone skin and I heard after researching that this would be the most appropriate. It has Niacinamide in which always works wonders for my skin, so I knew me and this gal would get along. Which we definitely have, I do like it, but to be honest I prefer The Ordinary’s version (which is cheaper too) so I’m not sure I would repurchase this one. EDIT: After using this for even longer, I’m not sure what exactly it’s doing to my skin? I don’t think I’m that sure on it to be honest, despite the hype it has.

Priming Moisturiser Rich is what I’ve been using as an evening moisturiser and I love the calming, lavender scent. The tub is massive so I’m sure it’s going to last me for ages, especially as you don’t need too much of this anyway. It’s extremely hydrating and soothing, so if you have dehydrated or dry skin you will ADORE this.

On the other hand, I would give the ‘normal’ Priming Moisturiser a miss as it doesn’t do anything too special for me, and once again The Ordinary’s version is a lot better in my opinion.

Probably my favourite ever Glossier product is Balm dot com. I got the birthday cake scent for Christmas which I really liked for everyday and a bit of shimmer on the lips, however when I picked up the original version, I fell in love. It’s up there with the Elizabeth Arden 8 Hour Cream for me as a must-have and I would highly recommend grabbing one if you are in the need for a new lip balm.

 

Have you tried any of Glossier skincare?

 

 

 

I’ve always been a goal setter and I love the idea of having something to work towards. In the past I used to be partial to the dozen of half-assed New Years resolutions, which of course never worked out. Now I feel a lot different in terms of my various goals so I thought I’d speak a bit more about it today..

 

MAKE IT REALISTIC

I think that’s the problem why most of my goals have failed, I’ve made them SO huge that they seem pointless starting, as I feel like I have such a huge mountain to climb.

The more practical you make your goals, the more chance you have of completing them and acheiving that ‘feel good’ factor.

GIVE YOURSELF AN END DATE

I like to make mine monthly, but you could always go to the 3 or 6 month mark if you need more of a long-term option.

Having something to work towards keeps me productive, and because I’ve set a time structure to it, I know that it will make sure I’m accountable. I also make sure to treat myself once I’ve reached a particular goal, as it works wonder for my personality and keeps me excited to reach even more in the future.

 

INCLUDE THINGS YOU ACTUALLY WANT TO DO

I know that some goals have to be work or admin related, but make sure you include stuff that is guess what, FUN!

Keep it enjoyable by making a list of what you want to achieve, and you could always throw a few silly ones in there too. For example, I’m planning on going pink at some point in my hairstyle life!

Some of the goals I have:

  • Do a headstand in my yoga practice.
  • Read 50 books this year.
  • Finally go to see The Greatest Showman.
  • Feature in the Blogosphere magazine one day.
  • Be able to blog mostly full-time as my job.
  • Advertise my accounting business.
  • Learn to speak French.
  • Swim a mile without stopping (its been a while since I’ve done this one!)
  • Run a 10k- even if its not for a race or event.

 

Do you like to set goals?